Clothing, Underwear

Products For: Women
Location: Copenhagen, Denmark
Founded In: 2015
CEO: Arina Woron & Anya Woron
Empowerment: Woman-Led, Small Business


Code: MOCHNI20
Discount: 20%
Minimum order value: 1
Valid until: 1 January 2023

Brand Story

Woron is a Copenhagen based collaboration between two sisters – Arina and Anya Woron. They have a passion for life in the slow lane and both share an enthusiasm for sustainable underwear & everyday essentials. Their products are represented all over the world in selected stores, that share their desire to make woman’s identity flourish along with a love for our planet.

No toxic chemicals. No toxic dyes. No chafing. No metal pokes.
No style? No Way!
The basic underwear you love without the junk you don’t.


At the core of everything we do at Woron is a strong respect for the people we work with, and the environment we work within. We are well aware of the reputation of the fashion industry and strive to promote positive change. We mainly work with factories located in Hungary, Germany, Italy and Turkey. All fabrics, trimmings etc. are also produced in Europe, in order to keep the supply chain transparent and close to home.  All the factories we work with are GOTS certified; offer good working conditions for their workers.

Women Empowerment is one of our main agendas, both when it comes to our underwear but also in relation to how we work and with whom we work. On top of that, most of the factories that we work with have female CEO's as well.

We only use GOTS certified cotton.

BEECH WOOD: One of the most environmentally sustainable options available. The Base Collection is sewn from this luxury fiber called Lenzing Modal, It is a fine, smooth fiber made from beech wood. It is created by turning the wood into pulp, extracting the fiber and then reconstituting the fiber so that it can be spun into fabric. It is sourced from sustainable forestry plantations growing native trees and the fibres are produced in a CO2 neutral way. It is a fabric that is irritation free and naturally prevents the growth of bacteria.

Pretty much our entire supply chain is kept within Europe.
Close to home, so that it is easy for us to follow the process, visit often etc.
We produce in Hungary, Germany, Italy and Turkey.

Zero waste production, as we reuse all cut-offs by re-making them into new fabric.
All our materials (except for the trimmings) are compostable.
All packaging, paper bits and pieces are made of recycled paper or paper made of cotton waste from the industry.

We are PETA Vegan Approved. We only use plant based fibers and even the oil in our sewing machines is plant based. Our luxurious selection is made with a soft blend of plant based goodness: natural breathable materials made especially for women’s comfort…now neither your body nor your conscience has to suffer.

The least donated items to homeless shelters, to refugee camps etc. is underwear and this is what most people are in desperate need of when being homeless in order to keep a healthy hygiene. So we donate underwear to a few of our local shelters and camps.

Listed: 1 January 2021
Information updated: