Today is Earth Day, the world’s largest environmental movement. Activists and brands use this day as an occasion for campaigns, collaborations, or limited eco-friendly collections. To celebrate our beautiful planet, the luxury ethical fashion online retailer Maison de Mode and the custom-made shirting studio DOU.K, together designed a pajama that makes a statement. Discover their Down-To-Earth Collection below.
The Maison de Mode x DOU.K collaboration for Earth Day marks a pretty awesome marriage between two companies committed to ethical luxury. Together, Maison De Mode and DOU.K designed a stylish pajama in yellow, pink, and red stripes with red piping made with OEKO-TEX 100 certified fabrics (67% Swiss cotton and 33% linen). A “DOWN-TO-EARTH” embroidery on the shirt pocket and an “ECO(LOGIC)” embroidery on the pant cuff make the pajamas perfect for a good rest, for you and the planet. And chic enough to hit the road.
“We both deeply believe that style and sustainability can and should go together.” – Marie Douat, Founder of DOU.K
We launched Maison de Mode to shine a light on designers who create beautiful, high-end pieces while making a commitment to protect the planet. DOU.K Studio is the perfect fit for us.
Amanda Hearst, Co-founder of Maison De Mode
DOU.K studio is based in New York City and Paris and creates timeless and elegant custom-made shirting for women and men using natural and ethically-sourced fibers from renowned mills in Italy and Switzerland. They work closely with highly-skilled artisans from a family-owned workshop in Poland, which focuses on minimizing waste.
Mia is a Paris-based freelance writer from Vienna. When she was a little girl, she dreamed of living in the Amazon jungle, where she would protect the rain forest and animal life. Now living in the city jungle of the French capital (things sometimes turn out differently than expected), she found her calling in raising awareness about pretty much everything sustainable, vegan, organic and ethical. The trained copywriter received her MA in Global Communications in Fashion at the American University of Paris. miawindischgraetz.com